Marketing Brainstorm

You’ve booked your space at a trade exhibition or a business show – but what are you going to actually do on the day?

In these brainstorming sessions, we discuss things like:

• Who will be there on the day?
• What do you want to do after the event?
• What data do you want to collect on the day?
• How will you collect the data?
• How will you follow up with the stand visitors?
• What handouts will you have on the day?

Once we know this, then we can start looking at the best way to make the day a success and ensure you are not just another leaflet in the goodie bag.

These sessions have been invaluable to clients who have taken the time out to think about why they are really attending the event and what they want to get out of it.

We can look at the design of the marketing materials, data collection using your website, automatic follow-up emails, CRM integrations and much more.

There are so many roads you can go down with your marketing.

Different experts and colleagues suggesting you do different things from SEO, social media, online advertising, blog writing and so many more.

It’s no wonder so many businesses feel like they are on a  roundabout with no idea which exits to take.

We look at what you are already doing, what is working and how you can make that more efficient – taking away the overwhelm.

These sessions allow you to focus on where you can add the most value to your business and generally look at improving the customer journey – and therefore making your business more streamlined and efficient.

After the session, it may be that we train you to use your website, introduce you to one of our black book contacts, or support you to make the changes needed.